Fieldwork Committee

The BHBIA Fieldwork Committee is dedicated to the enhancing the quality and integrity of fieldwork activities within healthcare market research. Our mission is to promote the highest ethical standards and best practices to foster a positive and engaging respondent experience, ensuring that insights generated from fieldwork are both reliable and actionable. 

By engaging with healthcare stakeholders and leveraging diverse perspectives, we aim to be a trusted resource for our members, equipping them with the tools and knowledge necessary to navigate the complexities of fieldwork

Our focus areas:

• Providing guidance, support and best practices for professionals involved in the planning, recruitment and execution of fieldwork projects
• Support continuous learning and the adoption of ethical standards in fieldwork practices
• Striving for excellence so researchers are empowered to deliver valuable insights that drive informed decision-making in healthcare sector
• Maintaining a culture of professionalism and respect, accurately representing the voices of healthcare stakeholders with integrit

If you're a BHBIA member who is enthusiastic about elevating fieldwork practices and making a tangible difference, you can express your interest in joining the Committee here.

You can find out more about the Committee's work here.