Alex Marriott, Divisional Director – Kantar Health

Alex is a Divisional Director at Kantar Health. He has 15+ years consultancy experience in marketing research and has worked across a wide variety of therapy areas and stakeholder types, typically coordinating and running international studies. His current focus as part of the Kantar Health’s Global Patient Centricity Group is to look at the best approaches across the entire organization to bring the patient experience to life using disciplines from marketing insight, real world research and digital technology.

Hazel Haskayne, Senior Client Director, Qualitative - Kantar Health

Hazel has been in market research for 20 years, the last 15 of which has been spent focusing on honing her skills as a qualitative practitioner.  Hazel has worked across a number of different industries, affording her experience across a host of human behaviours and influences driving choice.  She has worked on a great number of conditions and ailments, and worked across target groups from CCGs, all levels of HCP as well as patients & carers. 
She is passionate about ensuring the right methodology is adopted – loving the ‘new world’ qual just as much as the more traditional approaches.