Could in-context methodologies be the key to facilitating more disruptive concepts?

Stephen has a picture of his dog on the mantlepiece; a black Scottie.” She’s getting older,” he tells me when I ask,” she’s still with us but is probably sleeping in the conservatory like most days.” We have a cup of tea and settle in to discuss the reason why I’m here: his ongoing battle with diabetes and his reactions to some novel patient support concepts.

Download the full article by Katy Irving, Behavioural Psychology Expert, Healthcare Research Worldwide