Big Data and Automation - speakers
Jonny Storey - Research Director, Diaceutics Limited
“As a Research Director on Pharmaceutical client-side, the subject and ownership of Big Data, naturally arrived on my desk. At the time, it was just a new marketing term, and very few executives understood the consequences or opportunities. This fitted very well with my role as Digital Marketing Director and the big data arriving from the Digital Channel.”
Jonny is an International Consultant with a 40-year background in research and marketing.
Currently focusing on Diagnostic Primary Market Research and having worked in areas such as Oncology (cancer), Cardiology, General Medicines, Patient and Physician trackers and digital health. Originally from retail, pharmacy and client-side with Novartis Consumer Health and Abbott Pharmaceuticals in roles such as Brand Marketing, Digital Marketing and Research Director. Jonny has lived and worked in and across Asia (South Korea, Philippines, Australia), the Middle East (UAE, Saudi) and Europe (Switzerland, France), managing worldwide global projects, including the South and North Americas. Jonny also has experience across his long career in FMCG, Food, Technology, Online and Digital.
Cornish Londoner, married, with a four-year-old, living South of London, Member of MRS (AdvCrt) and studied Social Sciences at Kingston/Westminster. An old dad, looking forward to being 60 years young!
Conall Lavery - CEO, Real World Analytics
Conall Lavery is an entrepreneur. In 2013, he co-founded Real World Analytics with John Hogan, a leader in data solutions for the retail industry. Previous to this, he founded Entropy, the leading company in Ireland in IT security.
Conall has worked in the Communications and IT industry in Ireland since 1986; previously he worked for Motorola, Philips and Marconi. In 2000 Conall was a finalist for Ernst & Young’s Entrepreneur of the Year (EoY).
He was voted HBAN Angel Investor of the year in 2011. Conall is a graduate of the Marketing Institute of Ireland. In September 2008 Conall completed the Diploma in Corporate Governance (UCD).
Stephen Lavery - Data Scientist, Real World Analytics
Stephen is an experienced Data Analyst with a demonstrated history of working in the information technology and services industry. In his current role as Data Analyst with Real World Analytics he practices SQL, Tableau, Alteryx and R. Stephen is a strong information technology professional with a Master of Science - MS focused in Data Analytics.
He is also a Trinity College Dublin graduate. Stephen has a particular interest in data visualisation and updates his blog in his spare time www.creativewithdata.com. Stephen has a published article from the Irish Conference on Artificial Intelligence and Cognitive Science [Article: http://ceur-ws.org/Vol-2259/aics_26.pdf].
Kate Stevens - KES Consultancy and BHBIA Board Member
Kate started her career in Pharma straight out of University in 2005 where she spent time as a Project Manager for a Contract Sales Organisation – fast becoming a jack-of-all-trades for things Sales Team related. This spanned recruitment to HR and CRM systems to sales data analysis.
A move within the Business Intelligence departments of one of her clients saw her skill set developed to manage key aspects of Sales Force Effectiveness (including writing and managing incentive schemes, territory structuring, sub national data analytics, CRM system development) in addition to supporting the internal Marketing, Market Access and Commercial teams with their data driven insight generation from Brand Planning to tactical execution.
Prior to setting up KES Consultancy, Kate was a Business Intelligence Analyst at AbbVie in which role she was a member of 3 cross functional brand teams within AbbVie. This not only brought challenges of managing appropriate market, strategic planning and performance data, but also managing priorities, time and stakeholder expectations.
A past attendee of various BHBIA training events over the years, and now a member of the BHBIA Board, Kate is now keen to share her own experiences of managing business questions from the aspect of the analyst. She is a passionate believer in aspiring to shift perceptions of analysts from the people with all the spreadsheets to valued business partners and advisors!